As this show’s producers had no idea if it was going to be a success, they started off with a modest budget. The gold Rolex Day-Dates seen on the wrists of Crockett and Tubbs were fake – as was the Ferrari Daytona, which was a Corvette with a body kit. When after two seasons it became clear that the show had become one of the hottest on the air, a lot changed.
Ferrari stepped in and offered two white Testarossas, and the fake Rolexes were replaced by genuine Ebels. This was a master stroke by brand director Pierre-Alain Blum, grandson of the brand’s founders, as it gave the Ebel Sport Classic Chronograph global fame on the wrist of Sonny Crockett played by Don Johnson.

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